3 personal branding tips

What makes you different? Chances are, others have your same professional skillset. I am not under the false impression that I'm the only professional speaker out there talking about quieting the imposter voice, saying no, setting boundaries, and extinguishing burnout -- and doing it well.

But think about walking down the sparkling water aisle at the grocery store. There are countless brands. Some people prefer LaCroix, others prefer Waterloo, and some prefer the store brand. They all offer basically the same thing, but we like what we like -- and are loyal to that brand. (Ever get in a Coke vs. Pepsi debate with some? Yikes!)